NOMA Sunglasses (Black Acetate) - Creative Direction & Photography
Our role encompassed the entire photographic process from creative direction and conceptual development to shoot execution and visual curation. The photography was designed to emphasize the quality and distinctive form of the black acetate frames, using light, composition, and mood to enhance perception and create strong editorial visuals.
The NOMA Sunglasses Black Acetate project revolves around a dedicated photographic direction that highlights the craftsmanship, materiality, and design personality of the eyewear. Focused on visual storytelling through imagery, this work brings the product to life by capturing its details, textures, and character in a refined and compelling way.
Through intentional framing, controlled lighting, and attention to tactile detail, the resulting imagery communicates both aesthetic appeal and functional integrity. The shoot not only showcases the product with clarity and sophistication, but also reinforces the brand’s identity, positioning NOMA Sunglasses as a design‑led eyewear label with a strong visual presence.
